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Since the beginning of this year, the discussion surrounding the issue of whether or not the car prices have risen has been described as "one after another." Recently, Great Wall Motor deputy general manager Bi Juhua said in an interview with reporters that the cost pressures brought about by the rise in raw materials can be used for the cost allocation of passenger car manufacturers. For heavy trucks, light trucks and other production companies, the pressure is quite large.
At the same time, the reporter found that Dongguan City's light truck market has risen in prices of some models.
Phenomenon: light truck, heavy truck "up" sound
Last year, the number of vehicles on the motor vehicle market in Dongguan was close to 130,000, of which more than 80,000 were passenger vehicles. This shows that the passenger and truck market accounts for 1/3 of the motor vehicle sales in Dongguan. Today, the light truck and heavy trucks in the truck market have been “up†and once caught the attention of the industry.
Wu Changping, deputy general manager of the new Donglian Motors, told reporters that the current series of FAW light trucks have all started to increase their prices, with an average increase of between 1,000 yuan and 2,500 yuan. Tong Qing, general manager of Qinghua He Qingtong also revealed to reporters that the Auman heavy truck has also increased its price, and Iveco is in a “waiting up†phase. All other manufacturers’ documents on price increase will be sent out and they will be implemented. Liu Wei, sales manager of Junyu Motors, told reporters that the JAC light truck series had risen across the board, increasing by between 2,000 yuan and 4,000 yuan. At the same time, the reporter learned that, in addition to heavy trucks, light trucks began to increase prices, the light passenger market began to brewing prices. “Rising raw material prices, especially the rise in steel prices, have a great impact on the passenger and truck markets, so this part of the car prices are normal,†said He Qingtong, general manager of Dongguan Tongqing Motors.
Guess: Passenger cars or "disguised" price increases
After the increase in automobile production costs, many people in charge of passenger car manufacturers frankly said: "I would like to go up, but I dare not easily rise." For the majority of consumers, the price of the passenger car market is the focus of their concerns. Many consumers are worried that passenger car manufacturers will be forced to under cost pressures and will not "save the material" or raise the after-sales price without adjusting the price.
Industry insiders believe that using “saving materials†to save costs may be one of the means adopted by passenger car manufacturers, but there are also industry insiders believe that it is unlikely that manufacturers will reduce the thickness of steel plates to save costs. established. Because at present our country has more and more stringent requirements for car safety collisions, well-informed car manufacturers will probably not be "joking" with car safety. The personage inside course of study says, "provincial material" should be saved in the Ming Dynasty, for example, to cancel the leather chair, navigation, etc., but can not be saved in "consumers can not see the place."
In addition, it is also a topic of concern to consumers that passenger vehicles do not rise or sell after rising prices. A few days ago, a car dealership in Dongguan revealed to reporters that he had received "caring for" the inside of car manufacturers, allowing him to reserve more auto parts. "Why should we spare parts more? It is clear that manufacturers will have to elevate after-sales and share part of the vehicle's production cost with parts and components prices." According to the veteran, the current passenger car market is likely to "invert" prices, Raise the after-sales prices to cope with cost pressures, but “parts and components should not be large gainsâ€, the boss said frankly.
Discussion: Price increase "blurred" price cut "clear"
Although this year, on the rise in the price of cars that spread in the rally, but had to “wake up†to the total manufacturers want to increase prices, but the price is not to say that prices will rise, especially for passenger cars In an irritating situation, consumers abandon their plans for car purchases. Unlike the passenger and truck markets, the vehicles themselves act as production tools, but they cannot create "value off".
“We did not receive any notification from the manufacturers on the price increase of the car at present. I think the price of the car should not rise, and the dealers do not want the manufacturers to increase prices.†Zhao Qing, general manager of Luo Xing, was interviewed by reporters Speaking of, car prices should only be a volatility, it is impossible to involve the entire brand, such as Qingling Motors, some of its pickup models are still down from 23,000 yuan to 33,000 yuan.
In the passenger car market, besides the fact that new listings and old models were forced to cut prices, even FAW-Volkswagen, which has always been strong in price, began to see some signs of price easing. A few days ago, FAW-Volkswagen Southern Division launched a "one dollar insurance" series of car purchase preferential policies, to buy Magotan can enjoy "one dollar to buy five big insurance" discount, and buy new Bora sedan can receive a discount of 10,000 yuan And boutique spree. At the same time, Dongfeng Peugeot 307, Buick LaCrosse and other hot models are due to the new listing, the old models appear to reduce prices, "make way" phenomenon.