Triangle Group Shanghai Marketing Co., Ltd. Signs Multiple Cooperation Agreements

On May 18, 2013, the "Triangle Group 2013 Global Business Summit" was held at Shangri-La Hotel, Pudong, Shanghai. The conference is organized by the Chinese tire industry leader Triangle Group, Caterpillar, Volvo, Goodyear, LANXESS, Doosan, IBM, Shell (China), Total Petroleum, Exxon Mobil, Kumho Petrochemical, Oil, Representatives from Fortune 500 companies such as Sinopec and Rhein Chemie (Bayer) and more than 500 representatives from partners in more than 100 countries around the world attended the summit.

Delta Group held the launch ceremony of its Shanghai marketing company at this meeting. At the same time, Triangle Tire Co., Ltd. exchanged cooperation documents with British TTM International Tire Company, Russian Tire Service Supply Company, Australian Union Tire Company and other capital strategic partners. Experts and scholars from the Ministry of Commerce Policy Research Office, Qingdao University of Science and Technology, Peking University and other departments and institutions gave speeches and discussions on the current domestic and international economic situation and the development and competition of the automobile and tire industries.

At the meeting, 258 partners from Delta Group from around the world jointly issued the "Shanghai Declaration," and promised to build a platform together to seize opportunities, create value, grow together, and share success. Participants reached a consensus that the implementation of the globalization strategy is a consistent requirement for the mission of "promoting progress for the society and creating civilization for mankind" and is an inevitable choice for achieving sustainable development; the realization of the strategic goal of globalization is achieved by the Triangle Group. With the joint efforts of global partners, we will continue to accelerate the inevitable result of increasing the value of our products and increasing the value of our brands and enhancing the status of our brands. The strategic success of globalization is to continue to build a global value chain and firmly establish a cohesive mechanism and shared values. Globalization The effective promotion of the strategy is scientific design, step-by-step implementation, development of human resources, intellectual resources, and market resources to achieve global resource sharing and build core, near-term, and long-term resource capabilities; a globalized regional market strategy and products. Support strategies and consumer service strategies are strategic priorities for advancing globalization.

Ding Yuhua, chairman of Triangle Group, gave a keynote speech at the meeting. He pointed out that the development of economic globalization has forced the automobile and tire industries to accelerate into the era of energy conservation and environmental protection. The transformation and upgrading of the manufacturing model of the automobile and tire industries is the top priority for human production and life. As a member of the global tire industry, Delta Group will base itself on the "coordinated development of economic responsibility, social responsibility and environmental responsibility," and take the path of new manufacturing transformation and upgrading to create a new productive force for the sustainable development of the tire industry. mode.

According to briefings, in recent years, in the face of the challenges of economic crisis and environmental problems, Delta Group has always adhered to the mission of “providing better products and services to global consumers, better protecting the global environment, and building green homes”. In order to build a new economic model of “green product green manufacturing green supply chain”, through the construction of a green industrialization base, implementation of cleaner production, to achieve energy use efficiency year after year; on the other hand, accelerate the establishment and promotion of scientific and technological innovation capabilities. More than 250 independent innovation achievements have been made in the fields of product design, material mechanics, manufacturing technology, and equipment level, and industrialization has been successfully achieved.

In the process of economic globalization, energy conservation, safety, and environmental protection are increasingly becoming the core of the global automotive industry revolution. As an advocate and practitioner of green development in China's tire industry, Delta Group is committed to the development of “green products” with low energy consumption, low noise, low roll resistance, and high safety performance as standards to meet advanced country and regional laws and regulations. Based on the above, it achieved a large-scale development of circular economy. In the coming period, Delta Group will continue to promote the international development strategy of “going global” in science and technology, manufacturing, marketing, and services, and strive to create a talent team with a global perspective, regional resources, and strong learning and execution capabilities. .

"The purpose of our event is to further promote the company's internationalization process, strengthen interaction and communication with global customers, discuss development strategies for responding to global economic changes, and promote the company's international development. We want to Global partners work together to make new use of new technologies and global market resources to create new impetus for the development of the company, reflect new values, and realize the company's vision for a comprehensive international development, said Ding Yuhua, chairman of the Triangle Group.

Delta Group is a leading professional tyre manufacturing enterprise in China. Currently, it mainly produces passenger tires, truck tires, construction machinery tires, agricultural tires, industrial vehicle tires, desert tires and many other specifications and radial tires. Home car and construction machinery companies supporting and exporting North America, Europe, South America and other countries and regions.

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