Internet companies take charge of the car rental market in Shanghai will regulate corporate behavior

The traffic commission plans to implement measures such as the "Model Text of the Shanghai Car Rental Contract" and pilot projects for the evaluation of the quality of leasing companies in 2015.

“Since the second half of this year, the news of booking car rental via the Internet and mobile phone software has frequently appeared in the media. For a time, many Internet companies scrambled to get involved in the car rental market, severely disrupted the normal operating order of the car rental industry, and even violated regulations.” December 16 On the same day, the Shanghai Municipal Communications Commission ("Communications Commission") announced on its website that "this city actively promotes the pilot integrity assessment mechanism for the car rental industry."

According to the above-mentioned documents, the Traffic Committee plans to implement measures such as the “Model Text of Shanghai Auto Rental Contract” and pilot projects for the evaluation of the quality of leasing companies in 2015.

The reporter was informed that due to the lack of regular rental vehicles, some commercial vehicle operators and private car owners cooperated to anchor private cars under the name of car rental companies, and then carried on passenger operations. Prior to this, the Shanghai Traffic Law Enforcement Corps had seized the private car to operate orders through the "Hornet" taxi software.

   Private cars affiliated with car rental companies

"Almost all business car operators that have been booked through mobile phone software will not purchase vehicles for their own operations." A car rental company's practitioners said that if it is necessary to control costs and operate legally, the business car business Internet The company’s vehicle source has only one channel, that is, renting a vehicle from a car rental company.

However, Ma Fei, deputy director of the Transportation Management Office of the Shanghai Municipal Transport Commission, revealed to the press that Shanghai has only 36 qualified car rental companies and can provide 14,000 passenger cars of various types.

“In order to expand the market scale as quickly as possible, the demand for commercial vehicle-operated companies is huge, and the existing regular rental vehicles are difficult to satisfy.” The car rental company employees surveyed bluntly stated that apart from the shortage of supply, regular rental cars are expensive , If the commercial vehicle operators are sublease these vehicles, the income level will not be able to rise rapidly.

The above-mentioned sources mentioned that some commercial car-operating companies simply cooperate with private car owners, tying private cars under the name of car rental companies, and then carrying passengers to operate. "The essence of this approach is the operation of the black car and does not comply with the formal legal approach." The source said that the nature of the private rental car cannot be leased and cannot be changed through anchorage.

   Leasing car licenses have "Y" letters

The Traffic Committee stated that since the second half of 2014, news of booking car rental via internet and mobile phone software has frequently appeared in the media. For a time, many Internet companies scrambled to get involved in the car rental market. The above situation seriously interferes with the normal operating order of the car rental industry, and there are even illegal and illegal activities.

In April 2014, a routine inspection of the departure floor of Pudong Airport's T1 terminal found that the three squadrons of the Shanghai Traffic Law Enforcement Corps teamed up with the traffic police department of the airport to discover that a man named Audi NH on the beginning of Shanghai-Hu was carrying a male. passenger.

After the driver’s introduction, the vehicle was purchased for himself. He used the "Bumblebee" taxi software information to undertake the business from downtown to Pudong Airport. Before that, he filed an application to Bumblebee Software Co., Ltd. The Hornet Company requested that it sign a vehicle affiliation agreement with Shanghai Huiying Automobile Service Co., Ltd. After signing the agreement, the Bumblebee Hitting Software Company gave the driver a password and installed it. Software driver terminal, you can use the taxi software for orders.

According to the Shanghai Traffic Law Enforcement Corps, a taxi driver software company provides social non-operating vehicles to engage in third-party passenger transportation services, and some vehicle rental companies provide false vehicle affiliation certificates and provide social vehicles as rental service vehicles to others. After verification, relevant information will be relevant. The party shall impose a fine not exceeding 50,000 yuan.

"The method of determining whether a business bus is compliant is very simple." Ma Fei said that the regular rental car has a "Y" letter on its license plate. "Either Shanghai AY or Shanghai BY, the characteristics are the same."

   Shanghai related regulatory measures introduced in 2015

In order to standardize the Shanghai car rental industry, the Shanghai Transportation Management Office revealed that it will cooperate with related departments in 2015 to implement measures such as the “Model Text of the Shanghai Auto Rental Contract”, the “Guidelines for Industry Services,” and pilot projects for the evaluation of the quality of leasing companies.

The Shanghai Transportation Management Office stated that it will regulate the technical requirements, service facilities, operating services, complaints handling and other aspects of operating vehicles. At the same time, we will carry out pilot work on the evaluation of quality credit, and conduct assessments on the five aspects of standardized business operations, safe production, quality service, social responsibility, and social evaluation. According to industry analysts, after the introduction of the above measures, the situation that private car rental companies are affiliated to road operations will be greatly reduced.

“Actually, the business car can also be profitable by renting a car through a formal car rental company.” Zhao Dong, co-founder of the fast taxi, introduced that in July 2014, the company launched a mid-to-high end car rental service product “No. 1” car, which was priced It is 2-4 times that of a taxi at the same distance, targeting more affluent users. He believes that compared with the taxi sector, the profit model of the special car business is very clear, and it will certainly become the main revenue force in the future.

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